What are menus with games?
A menu with games is a restaurant menu that comes with games so customers stay entertained while they wait. The classic kind is the paper kids' menu or placemat; today's version is a QR menu with a mini game on the phone, for all ages. Menus with Games (menuswithgames.com) builds that kind for restaurants and food trucks for $149, paid once.
The three kinds of menus with games
- Paper kids' menus and placemats: coloring pages, mazes, word searches, connect-the-dots and tic-tac-toe. They are cheap, but single-use and only for kids.
- Tabletop tablets: games and payment on a tablet owned by the restaurant. They entertain, but they cost hardware and monthly fees, and are mostly found at big chains.
- QR menu with a game: the customer scans the code and, on their own phone, sees the menu with photos, orders on WhatsApp and plays. No app to download, no hardware to buy, and kids and adults both play.
Why restaurants put games on the menu
- The wait feels shorter: occupied time feels shorter than unoccupied time (David Maister, 1985).
- Kids stay busy and the family enjoys the meal.
- Customers come back: a weekly prize for the top score gives them a reason to return.
- They share it: a game starring the restaurant's mascot gets sent around on WhatsApp and brings in new people.
How a QR menu with a game works
- The customer scans the QR on the table, the counter or the food truck window.
- They see your dishes with photos and prices, in English or Spanish depending on their phone.
- They tap "Play": the game uses your food, your mascot and your colors.
- The week's top score shows on the leaderboard and wins the prize you choose.
- When they are ready, they order on WhatsApp with one tap.
What about the paper kids' menu?
You can keep it. A good idea is to print the game's QR on the placemat or coloring sheet: kids color and the grown-ups play on their phones.
Questions
What is a menu with games?
It is a restaurant menu that comes with games to keep customers entertained while they wait for their food. The classic kind is the paper kids' menu or placemat, with coloring pages, mazes and word searches. Today's version is a digital QR menu with a mini game on the phone for all ages, like the ones Menus with Games builds.
Are menus with games only for kids?
No. Paper activity menus are for kids, but the game on a QR menu gets played by adults too, especially when there is a leaderboard and a weekly prize.
How do I add games to my restaurant menu?
There are three ways: print games on a paper kids' menu or placemat, put tablets on the tables, or use a QR menu with a built-in game. The third needs no hardware and no paper: Menus with Games builds one in your style for $149, paid once.